Hi Anthony,

Good to talk you this past weekend.

I need some fun help. I’m preparing a quick presentation for college age MBA students and would value your feedback.

If you were talking to a young aspiring entrepreneur about their new startup, what would be your top three pieces of advice?
Examples might be something like:

“Raise money before you need it”

“Your first hire is the most important”

“Read The Lean Startup”

Any help would be much appreciated.



Hi Rob.

It was great talking with you the other day. The 3 pieces of advice I would offer would be:
Get your product/service to market
Keep things as simple as you can and offer something for sale as soon as possible. It will help you test the market and measure the demand for what you’re offering.
Practice Thought leadership
Today every company is a media company. Tell your company’s story, and also use your expertise to provide lots of valuable information to your customers / potential customers.
Invest in Customer Service
Be customer obsessed. Be extraordinarily honest, attentive, helpful, and generous to your customers. Respond and resolve customer complaints quickly and completely.

I hope this helps!!
– – – –
Fantastic stuff! THANK YOU

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Anthony Centore

Anthony Centore Ph.D. is Founder and CEO at Thriveworks--a counseling practice, focused on premium client care, with 240+ locations across the USA. He is Private Practice Consultant for the American Counseling Association, columnist for Counseling Today magazine, and Author of How to Thrive in Counseling Private Practice. Anthony is a multistate Licensed Professional Counselor and has been quoted in national media sources including The Boston Globe, Chicago Tribune, and CBS Sunday Morning.

Check out “Leaving Depression Behind: An Interactive, Choose Your Path Book” written by AJ Centore and Taylor Bennett."