Lesson 1: Sprint: How to Start a Counseling Practice in 7 Days
How long does it take to open a practice? Dr. Anthony Centore provides a play-by-play account of how to start a counseling practice (from idea to seeing your first client) in only a week.
Lesson 2: Money in Private Practice: How Much can a Counselor Make?
Not to be missed, Dr. Anthony breaks down the revenues and expenses (and variables) of beginning and running a solo counseling private practice.
Lesson 3: Making the Transition from Technician to Entrepreneur
When you decide to start a business, everything changes. Dr. Anthony Centore talks about making the enormous transition from “technician” to “entrepreneur.”
Lesson 4: What Your Counseling Practice Can Learn from Chipotle
Chipotle is a positive business example, and a warning. Once a consumer fast food darling, they’ve been in a tailspin since a number of customers became sick due to foodborne illness. Dr. Anthony explains the lessons you can learn from Chipotle.
Lesson 5: Avoiding the “Nightmare” Counselor (Recruitment Part 1)
Building a strong and compatible clinical team is perhaps the most important thing you can do for your practice, but what might it look like if you don’t hire well? Dr. Anthony Centore explains (from experience).
Click here for Part 2
Lesson 6: Finding and Hiring Excellent Counselors (Recruitment Part 2)
Building a clinical team is perhaps the most important thing you can do for your practice. Dr. Anthony Centore shows how to find and recruit the very best talent.
Click here for Part 1
Lesson 7: Spend Money to Make Money
Is a nickel holing up a dollar? Dr. Anthony Centore discusses specific areas where one can (and should) spend money to make money in private practice.
Lesson 8: Counselor Training Rant – Fan Mail Response
Dr. Centore gives a response to a letter sent to him in regards to making 6 figures in a private practice.
Lesson 9: Fixing the Very Real Problem of Counselor Attrition
If you’ve built a group practice, your counselors are its lifeblood. When provider leaves, it can set you back months or years. In this lesson, Dr. Centore discusses ways to prevent counselor attrition.
Lesson 10: Anthony Hunts for and Rants about Office Space
“A day in the life of” is another suitable title for this video. In this lesson, Dr. Anthony discusses some of the normal hassles that go along with being a commercial office tenant. He presents as he embarks on a day-long journey to keep costs affordable at one of his practices.
Lesson 11: A Crash Course in Bootstrapping a Counseling Practice
In this lesson, Dr. Anthony talks about the art of bootstrapping a practice to success! He gives road tested advice, and records the video at the end of a weekend of working long hours on his practices.
Lesson 12: Anthony Rants About “Hiring” Interns
In this lesson, Dr. Anthony talks about interns, how an intern can be an energetic and fun addition to a team, but also how practices try to abuse internship programs to their advantage, often causing much damage to their practice in the process.
Lesson 13: Do you Have a Need-based or Want-based Practice?
In this lesson, Dr. Anthony discusses the difference between “need-based” and a “want-based” businesses, gives examples of successful businesses in each category, and describes some pros and cons for the running of each. You will learn why some clients are more likely to opt for a needs-based practice, while others will prefer a practice that is want-based.
Lesson 14: Provider Q&A: Insurance Contracts and Transitioning to a Cash Practice
In this video Dr. Anthony read and responds to a practice owner’s question about legal and pragmatic problems they might face in the process of transitioning from an insurance-based counseling practice to a cash-based counseling practice.
Lesson 15: Counselors, Counseling Practices, and Risk
In this lesson, Dr. Anthony talks about risk–how to measure it, minimize it, and use it effectively for the growth (and stability) of your practice. You’ll learn why people who “bet the farm” usually lose the farm, but how some risk is a necessary pain of entrepreneurship.
Lesson 16: The 10% Rule
Dr. Anthony talks “Restaurant Impossible” and shows how, in business, the difference between 90% and 100% isn’t an “A” or “B”, it’s life or death. You’ll learn why so many entrepreneurs avoid the final 10% of their business, and how striving for 100% is a crucial and never ending process.